In June 2007, Apple released the first iPhone. On that day Apple started a cultural shift of a generation.
Not only would access to amazing, cutting-edge, technology increase. Not only would the cyber-world be unlocked at our fingertips. But, the mindset of change — and always wanting something better — was heightened in our American society.
For the last seven years, Apple has released a brand-new iPhone model that’s always a step up from the previous model. This has left many iPhone (or enter your preferred smartphone device) owners always desiring the best model.
To get one of these phones at a moderately affordable price, you engage in a cell phone contract with one of several phone providers. Most of us have the usual 2-year phone plan, which means you can get an upgrade on your phone every two years.
The problem? When you signed your contract in 2011, you got the best iPhone out there — the iPhone 4. But, by the fall 2012, you desperately want the brand new iPhone 5 and your iPhone 4 isn’t quite what you thought it used to be. And guess what? Now you have to wait until 2013 to get your upgrade.
But, wait there’s hope! Say hello to AT&T Next, which promotes that you can now get a new smartphone every year. Why wait for two years, right?
It sounds silly, but this is our culture.
Always get the new thing. The best thing. The most effective thing. It’s consumerism and materialism and we’re all guilty of it.
But, would you believe me if I said this mentality in church circles is of extreme importance in the modern-day church?